Wednesday, August 19, 2015

Back to Basics

September is just around the corner.  Arizona kids are back in school, we are all ready for the heat to go away. A final Labor Day weekend at the coast is simply a couple of weeks away. 

Ken and I attend Central Christian Church in Mesa. This last Sunday, Senior Pastor Cal Jernigan (back from his summer break) spoke about how easily we get off track and forget the “why” behind the “what” we do. 

An illustration Cal used is the 1953 Parable of a Life Saving Station originally written by an Episcopal priest - Theodore Weidel. If you have never heard the story it is worth a listen 

https://youtu.be/qSbMUvkHH5w

The insightful story is simply a reminder:  stick to the basics, make your big audacious goal your focus.

Great teams and coaches know their “what” and their “why”.  They stick to it!

John Robert Wooden did.  As an American basketball player and coach, he was nicknamed the "Wizard of Westwood," as head coach at UCLA he won ten NCAA national championships in a 12-year period, including an unprecedented seven in a row.   Annually, on the first day of practice, the entire squad learned how to put on socks.

According to the National Football Hall of Fame, Vince Lombardi insisted on a five-year contract to give his building program a fair chance, but he set his plan into action at his very first team meeting. Teams reported to camp to sit on the field and hear Lombardi explain to everyone, “Gentlemen, this is a football”.

Really when you think about it the story of a Life Saving Station, the success of a basketball squad and the strength of a football team is all about the basics.  Live and breathe the basics.

Here are our basics:

We exist as an Escrow Team to provide Arizona Realtors and Lenders cutting edge marketing and educational opportunities; in turn, providing them the most effective and efficient escrow closing process achievable while maintaining a high standard of performance for Great American Title Agency, Inc.


So with September just around the corner, we’re once again back to the basics as we continue to hone processes and systems to better serve customers and clients.  How about you?  Oh, and yes there will be Thanksgiving!

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